NHTSA Complaint #11710172 — 2021 HYUNDAI ELANTRA

Description of the Safety Problem: In the early morning hours of January 8, while driving my Hyundai vehicle, I ran off the road into a ditch. I was extremely disoriented and activated the vehicle’s built-in Blue Link SOS emergency assistance system for help. I successfully connected with a Blue Link operator and repeatedly told her that I did not know where I was and that I was scared and needed assistance. While I was actively requesting help, the SOS call was disconnected. After the disconnection, I attempted to reconnect using the SOS system but was unable to do so, despite the vehicle having power and an active, paid telematics subscription. The system did not reconnect or provide further assistance. I was forced to call 911 from my personal cell phone to obtain emergency help. This resulted in a delayed response and a $1,300 towing expense that I would not have incurred if the SOS system had functioned as marketed. This incident raises serious safety concerns. The vehicle’s emergency SOS system failed during an active emergency, disconnected while the driver was disoriented and requesting help, and provided no ability to reconnect. This defeats the purpose of an integrated emergency safety feature and could place drivers at risk of serious injury or death. I am reporting this incident so NHTSA can evaluate the reliability and safety of Hyundai’s Blue Link SOS emergency system during real-world emergencies.