NHTSA Complaint #11700439 — 2010 TOYOTA PRIUS
STRUCTURE:BODY issue reported to NHTSA
Complaint Details
| ODI Number | 11700439 |
| Vehicle | 2010 TOYOTA PRIUS |
| Component | STRUCTURE:BODY |
| Date of Incident | |
| Date Filed | |
| Mileage | N/A miles |
| Crash | No |
| Fire | No |
| Injuries | 0 |
| Deaths | 0 |
| Vehicle Towed | No |
| State | TX |
Consumer Description
It's a known quality defect covered under CSP ZKG. Toyota has received reports of paint peeling on certain vehicles with the original factory-applied Blizzard Pearl or Super White paint colors. These reports indicate that vehicles with these specific paint colors, applied during the vehicle manufacturing process, may experience paint peeling on exterior metal body panels. The Customer Support Program (CSP) provides coverage for involved vehicles with the original factory Blizzard Pearl or Super White paint. The covered condition may occur when sunlight over time degrades the adhesion between the factory-applied paint primer coat layer and the base metal electrodeposition layer causing the paint to peel from the metal body panel. If the condition is verified, the specific panel affected will be repainted. The problem is that I was not notified for my 2010 Prius II and found out today, November 19th, that the paint peeling issue was covered in a CSP. I contacted the Toyota of Richardson service department, Justin Houge, and he referred me to Toyota Headquarters in Plano, TX. I contacted Toyota Headquarters specialist, Amanda, and she informed me that the CSP expired on June 13, 2025 and to contact the dealership for remedy. Attached are photos of the blizzard pearl paint peeling on all four door panels and driver fender panel.
Related Complaints for the 2010 TOYOTA PRIUS
Other STRUCTURE:BODY Complaints
#11707554
The color of my Prius 2010 starts with 070, blizzard white pearl. The body started peeling. I have visited Toyota dea...
#11326144
FACTORY DEFECTIVE PAINT RESULTED IN PEELING PAINT. CONTACTED TOYOTA BY EMAIL & PHONE & THEY REFUSE TO REIMBURSE ME $...
#11301005
AIR BAG DID NOT DEPLOYED AT THE TIME OF ACCIDENT. DAMAGED/RIP APART FRONT BUMPER...CAR IS TOTAL LOSS AS PER INSURA...
#11155665
AUTOMOTIVE PAINT IS UNSTABLE. ON THE SIDES THERE ARE SEVERAL POINTS. MANY PAINT CHIPS IN FRONT OF THE CAR. THE MACHIN...
#11104163
I WAS ON THE FREEWAY IN TRAFFIC, GOING 60 MPH. THERE WAS ROAD CONSTRUCTION COMING UP AHEAD. I DEPRESSED THE BRAKE PED...
Recent Complaints for the 2010 TOYOTA PRIUS
#11707945
SERVICE BRAKES
On November 25, 2025, at approximately 11:45 p.m., our 2010 Toyota Prius experienced a braking system malfunction dur...
#11705550
SERVICE BRAKES
Car keeps throwing a C1391 Abnormal Leak in Accumulator code. The ABS, traction control, and brake lights are all ill...
#11702535
HYBRID PROPULSION SYSTEM
The contact owns a 2010 Toyota Prius. The contact stated that while driving 70 MPH, the vehicle jerked, and the vehic...
#11702535
SERVICE BRAKES, HYDRAULIC
The contact owns a 2010 Toyota Prius. The contact stated that while driving 70 MPH, the vehicle jerked, and the vehic...
#11697157
SERVICE BRAKES
The contact owns 2010 Toyota Prius. The contact stated that while depressing the brake pedal, the ABS, brakes, and th...