NHTSA Complaint #11516356 — 2015 FORD F-150

I am not sure this is the place for this, but here goes.. my truck dropped my phone connection I tried to reload it, I deleted it and tried to re-install it. The truck told me it was looking for "BT". I called to Sync and they walked me thru a few things and said I need an upgrade, I have a 5.8 and I need a 5.11 program. My radio is a basic radio, no navigation nothing special. So I took it to the dealer and they tell me I need a APIM and the price is off the charts. I am not sure if this all is connected, but I also have problems with the radio controls on the steering wheel on an intermitten basis. I apologize if this is not the place for this complaint but I had to start some place, please advise where I might go from here. I don't feel an 8 yr old truck should be having issues like this already.