NHTSA Complaint #11585838 — 2023 BMW M550I

The car was purchased new in July 2023. On or about [XXX], while the car was parked the front license plate holder separated suddenly and unexpectedly from the front bumper of the car and fell to the ground. Incidental to the failure of the front license plate holder, the separation of the holder caused damage to the front bumper. There was no external force applied to the front license plate holder, and the vehicle was not involved in a collision. Because the car was stationary at the time of the incident, there was no additional damage; the safety of the passengers, other drivers, or pedestrians was not compromised. However, had the car been moving, a sudden and unexpected event of the separation of the front license plate holder would have posed serious safety risks. I contacted the selling dealer, BMW of Sudbury, located in Sudbury, MA to discuss the issue related to the damages resulting from the failure of the front license plate holder. I spoke with Michael K. Walsh, General Sales Manager at BMW of Sudbury, 508-903-5300, [email protected], about the issue of sudden and unexpected failure of the front license plate holder. According to Mr. Walsh, the front license plate holders have been failing on a regular basis, with several instances of failure occurring every year at the BMW of Sudbury dealership. Mr. Walsh mentioned that the failures typically occur within several days to several weeks after the installation of the front license plate holder. In addition, Mr. Walsh indicated that license plate holders and the hardware for their installation are manufactured by BMW. The dealer has never notified the manufacturer about the potential safety risks associated with the sudden and unexpected separation of the front license plate holder from the car. This inaction on the dealer part has persisted even though it has been fully aware of the recurrent failures of the front license plate holders. INFORMATION REDACTED PURSUANT TO THE FREEDOM OF INFORMATION ACT (FOIA), 5 U.S.C. 552(B)(6)